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Understanding The Home Selling Timeline
Dated: October 15 2020
Have you been thinking about selling your house but aren’t sure how to get started? In this video, I’m going to give you all the answers and details you need to get started. I’ll walk you through the three steps of the home selling process so you can understand the timeline and know exactly what to expect.
If you're anything like most people, the thought of moving is daunting. You have to think about physically moving, which includes all the steps involved in getting you from point A to point B. The good news is that I'm going to simplify what you should expect so you can start planning.
Step 1: Pre-Listing
The pre-listing stage is everything that needs to be done before listing your home for sale. Before we can begin marketing your home, we need to make it look good. This often involves decluttering and rearranging your home to show it in its best light.
This is a crucial step to handle before you take professional pictures and videos. The way your house shows online will be everything, as this is where your first real showing takes place. It’s essential to make a good first impression with potential buyers so they are motivated to schedule an in-person showing of your property.
Staging, Improvements, And Repairs
If you want to sell your home for top dollar, you might also want to look at areas in your home that you can improve or repair. This will help you get a positive ROI when selling your home. While there are many simple tricks you can use to improve your property, one of the first things we'll do is bring in our staging consultant. The staging consultant will give you a 10 item list of the best and easiest things you can do to make your home appeal to even more buyers.
The next step is something that truly sets us apart from our competition. We'll be preparing your home for sale using a pre-listing inspection. We partner with a local, qualified home inspector to conduct a thorough and completely objective inspection of your property. This gives you a great opportunity as a seller. You’ll have a chance to make small repairs to any items that might hurt the buyer's view of the home—or that the appraiser may take issue with. There are many more benefits to doing a pre-listing home inspection; if you want more details about our bulletproof listing process to help you achieve top dollar in the sale of your home, feel free to give us a call.
Step 2: On The Market
The First Two Weeks
Once your house is ready to be shown, it's time to get it listed. Because your home's first showing will take place online, we must create a buzz right away and take advantage of its newly-listed status. This is important because the first two weeks your home is on the market is when you stand the best chance of selling it for top dollar. Several events will also take place during this time, such as having an open house, a broker open, or any other blitz-type marketing approach. Doing so will create the most buzz on your property, and it’s also our time to shine for you.
Advertising Your House
It’s also important to remember that while the house is actively being shown, you’ll need to be ready to allow showings. We don't control when a buyer wants to see the house. In addition to showings, our first two weeks will also include producing video content around the unique features and selling points of your home—including the area it’s located. We’ll also send out just-listed postcard mailers to demographically targeted neighbors and local residents, and we’ll also advertise your home on social media to attract the right buyers.
We will also call demographically selected neighbors and residents to make sure they know about your listing. Additionally, we send out hundreds of emails to the top agents in the market surrounding your home so that they can share that information directly with their pool of buyers. When we've done our jobs properly and effectively, that's when your property will have enough eyeballs and enough attraction that you'll receive an offer you're willing to accept.
Step 3: In Escrow
Once your house is under contract, this is the part of the process where the deal gets solidified and heads to closing. Many people don’t understand what goes on in escrow. For example, the first thing the buyer's going to do is conduct an inspection and start lining up the financing so they can get their loan going. It is our job to coordinate all inspections and work with the buyer's lender to make sure all deadlines are being met.
Here's another example of something that most sellers don't understand about the inspection process. Typically, the buyer has two objectives in mind. The first is that they want to make sure the home, its amenities, and all features are in satisfactory condition. Keep in mind, this is for their information and their comfort level. The second one is that the buyer and their agent are making note of any deficiencies that may hurt the home's ability to finance or qualify for their loan program. You can almost always count on the buyer and their agent to make requests for repairs as a result of their inspection. This is why we put so much emphasis on phase one and the pre-listing inspection process to limit these requests.
This is where our years of experience and knowledge come into play. Heading off any issues early on in the process is what helps you make more money with less stress. This allows us to better plan for and avoid all these problems later in the process. It's our job to handle all those details for you so all you need to worry about is everything you got going on in your daily life, taking that check at closing, and moving on.
Learn More About The Home Selling Process
I hope this gives you a glimpse of what goes on during the home selling process. Of course, there are many details and specifics we haven’t covered. I'd be more than happy to answer any questions you might have, as every home sale is different and there are no two deals that are alike. If you'd like to receive a customized plan—or are curious about what your home is worth—please feel free to contact me!
You can also find an estimated value of your home on our website at https://www.forsalebyjeff.net/sell.php
Since 2004, Jeff has served the Greater Shiawassee Area through his real estate business and volunteering his time. Recently Jeff acquired his broker's license and along with his wife Missy, has pur....